PUBLISHED BOOKS
Truth Bombs: Stick it to the Man
Carpet Bombing Culture Publishers
2019
Spinfluence: The Hardcore Propaganda Manual. Fake News Special Edition
Carpet Bombing Culture Publishers
2018
Spinfluence (Russian translation)
Popuri Publishers
2017
Hunting the Killer Idea
Carpet Bombing Culture Publishers
2016
Spinfluence: The Hardcore Propaganda Manual for Controlling the Masses
Carpet Bombing Culture Publishers
2013
EMPLOYMENT HISTORY
Aug 2023 – CURRENT
Clemenger Shop (Clemenger Group)
Creative Lead
Creative Lead
Clients: MARS, Nestle.
Aug 2017 – CURRENT
Proximity (Clemenger Group)
Director of Design
Director of Design
Clients: Mix & Match, Fidelity Life, Kiwi Property, Ecotricity, Spark.
Aug 2017 – CURRENT
Raydar (Clemenger Group)
Design Director
Design Director
Clients: DB Breweries, Fonterra, Frucor Suntory, Sanitarium,
Aug 2021 – CURRENT
Podium
Co-founder / Creative Director
Co-founder / Creative Director
Brand strategy, brand identity, NFT product design, web design, social media marketing.
Aug 2017 – 2023
Lunatic & Lover Rum
Creative Director
Creative Director
Brand strategy, brand identity, packaging design, web design, social media marketing.
2010 – Aug 2017
FCB Aotearoa
Senior Designer
Senior Designer
Clients: ACC, Air New Zealand, GEM Finance, Gregg's, Health Promotion Agency, Massey University, Mitre 10, NZ Fire Service, NZI, NZTA, Paper Plus, Prime, Sony, Teach NZ, Vodafone, Volks Wagon
2005 – 2010
Freelance Senior Designer, London, UK.
During this period I worked as a freelance graphic designer providing services to a wide range of design and advertising agencies:
During this period I worked as a freelance graphic designer providing services to a wide range of design and advertising agencies:
Mother
Clients: Coca-cola, Diet Coke, Ikea, Motorola, Orange, Stella Artois, Yellow Pages.
Adam and Eve
Clients: Bells Whisky, John Lewis, Lloyds TSB, Phones 4U, The Telegraph, Twinnings, Westfield London.
Clients: Bells Whisky, John Lewis, Lloyds TSB, Phones 4U, The Telegraph, Twinnings, Westfield London.
Albion
Clients: eBay, Innocent Drinks, Skype.
Clients: eBay, Innocent Drinks, Skype.
BBC Marketing & Communications
Clients: Internal communications.
Clients: Internal communications.
Elvis
Clients: Inland Revenue Department, Pizza Hut.
Euro RSCG
Clients: Chivas Whisky, Conservative Party, EDF, Magners Cider, Mikado, VO5, 3 Mobile.
Clients: Chivas Whisky, Conservative Party, EDF, Magners Cider, Mikado, VO5, 3 Mobile.
Ogilvy & Mather
Clients: American Express, BP, Dove, Ford, IBM, Pilsner Urquell.
TBWA London
Clients: Eurostar, Nissan, PlayStation.
VCCP
Clients: Compare the Market, Samsung.
2002 – 2005
TNT Magazine, UK
Mid-weight Designer
Mid-weight Designer
1999 – 2002
Designworks, Wellington
Designworks, Wellington
Designer
EDUCATION
1995 – 1998
Victoria University, New Zealand
Bachelor of Visual Communication Design
Major in Graphic Design
1990 – 1994
St. Patrick’s College Silverstream
A Bursary
Scholarship in Geography
AWARDS
2024
Best Awards
Panhead, Slay to Pay. DB Breweries
Gold – Installation & Exhibition
Bronze – Designed Objects
Axis Awards
Panhead, Slay to Pay. DB Breweries
Bronze –
Bronze –
Bronze –
2021
NZ Spirits Awards
Lunatic & Lover Botanical Rum
Winner – Viniquip New Zealand Design Packaging Award
2020
Award Awards, 41st
Moonlight Exhibition. Raydar
Bronze – Wayfinding, Signage & Environmental Graphics
Finalist – Moonlight AR Navigational System.
Finalist – Moonlight Design System
The Million Bit Book. Raydar.
Finalist – Data Design.
2019
Best Awards
Rope Swing. Raydar
Gold – Self Promotion
2018
B&T Awards
Experiential/Promotional – Raydar
Agency of the Year
Best Awards
The Million Bit Book. Raydar.
Bronze – ‘Design Craft’
Raydar T-Shirt. Raydar.
Finalist – ‘Self Promotion’
Sapien. Raydar.
Finalist – ‘Small Brand Identity’
2017
CAANZ Axis Awards
‘InnoV8 office’ – Vodafone. FCB Auckland.
Bronze – ‘Brand experience/Environmental’
2016
Cannes Lions
‘Read better stories’ – FCB Auckland.
‘Read better stories’ – FCB Auckland.
Bronze – Outdoor. Retail and e-commerce
2015
Best Awards
‘Not Beersies’ – Health Promotion Agency. FCB Auckland.
Gold – Public Good
CAANZ Axis Awards
‘Not Beersies’ – Health Promotion Agency. FCB Auckland.
Bronze – ‘Home Brew Kit’, Direct Marketing – Direct Mail
Bronze – ‘Full Campaign’, Direct Marketing – Direct Campaign
Bronze – ‘Brewed by Clouds’, Out of Home Posters
Bronze – ‘Full Campaign’, Integrated Axis
2014
CAANZ Effie Awards
‘Say Yeah Nah’ – Health Promotion Agency. FCB Auckland.
Gold – Hardest Challenge
Silver – Most Effective Integrated Campaign
CAANZ Axis Awards
Dr Who Moonbounce – Prime TV. FCB.
Bronze – Integrated Axis
Bronze – Innovative Use of Print
‘Moonbounce Press – Dish’ – Prime TV. FCB.
Bronze – Craft, Art Direction
‘Spinfluence – Truth. FCB New Zealand.
Bronze – Craft, Art Direction
Spinfluence Billboards. DraftFCB
Bronze – Ambient
Bronze – Art direction & typography
2013
Cannes Lions
‘Driving Dogs’ – Mini NZ. DraftFCB.
‘Driving Dogs’ – Mini NZ. DraftFCB.
Gold – Direct. Product & Service Charities
CAANZ Axis Awards
‘Driving Dogs’ – Mini NZ. DraftFCB.
‘Driving Dogs’ – Mini NZ. DraftFCB.
Integrated Axis
Grand Axis
Grand Axis
AWARD Awards
‘Spinfluence’. DraftFCB.
‘Spinfluence’. DraftFCB.
Bronze – Print Craft
Best Awards
‘Spinfluence’. DraftFCB.
‘Spinfluence’. DraftFCB.
Finalist – Illustration
NewsWorks Ad of the Month
‘Dish’ Doctor Who, Prime. DraftFCB.
‘Dish’ Doctor Who, Prime. DraftFCB.
Ad of the month – November
2012
CAANZ Effie Awards
‘What's My Number’ – Electricity Authority. DraftFCB.
‘What's My Number’ – Electricity Authority. DraftFCB.
Silver – Most Effective Integrated Campaign
2011
NZDM Awards
‘What's My Number’ – Electricity Authority. DraftFCB.
RSVP Grand Prix
RSVP Gold
RSVP Bronze
RSVP Craft Winner
2010
AWARD AUSTRALIA
‘Mostnificent’ – Mini NZ. DraftFCB.
‘Mostnificent’ – Mini NZ. DraftFCB.
Bronze – Art direction for Direct, individual – any medium.
NZDM Awards
‘What’s your number?’ Mini Soho. DraftFCB.
‘What’s your number?’ Mini Soho. DraftFCB.
Gold – Nexus Media and/or Channel Utilisation
SPEAKING CREDENTIALS
DINZ Best of the Best
Nov 2017
PromaxBDA Hong Kong (Keynote speaker)
Sept 2016
PromaxBDA Auckland (Keynote speaker)
Jul 2016
Gather Auckland (Keynote speaker)
Mar 2016
Emergence Margaret River (Keynote speaker)
Mar 2016
PromaxBDA Singapore
Dec 2015
PromaxBDA Johannesburg (Keynote speaker)
Nov 2015
PromaxBDA Sydney
Oct 2015
TVNZ Blacksand Auckland
Sept 2015
Gather Auckland
Mar 2015